Whether you know it or not, you’re a media company. The content you create, the audiences you deliver it to, and the engagement you receive, is a direct reflection of your brand. While text is important, rich media like images and video create a powerful emotional connection with your audience. You’re competing on more than just products, but on total experiences. Digital asset management facilitates great customer experience in today's omnichannel world; taking care of your greatest asset, the customer.