Get the chapter excerpt

Brand Guidelines for Dummies

Staying consistent with brand guidelines

Brand guidelines help companies to create a consistent brand image across customer touch points.

In this chapter, we cover how to develop brand guidelines, what should be included and how to get the maximum use and adoption out of your company’s brand guidelines.

Download the chapter to find out:

  • How to evaluate your current brand guidelines
  • Why you should use a brand portal for your guidelines
  • How to update your brand guidelines
  • What features to look for in brand guidelines software

Get the chapter

Download now